Course 1-The 5 Key Components of a Business Website
Writing for the Web: The 5 Key Components of a Business Website
Tips and tactics for your readers and the search engines.
You No Longer Have to Be a Geek to Optimize Your Content! And you can get your website to rank higher on Google.
Content Optimization - The art and science of structuring visible text and “behind the scenes” programming for maximum impact on human readers and search engine robots.
The 5 Key Components of a Business Website - a 30-minute audio podcast with a PDF study guide included to help you apply key concepts to your own situation.
Some examples include:
- Clear Business Information - The Essential High Level Questions
- Contact Information - Not Just a Formality!
- Service and Product Pages - More Powerful than You Think
And much more, such as:
- Are you “layering” your information, going from overview pages to detailed pages?
- Are your pages “product dumps”, overloading the visitor?
- Do your pages appeal to both informed and uninformed prospects?
- Are you putting quality information on your site - and reaping the benefits?
- Do you use humor? Be selective - business humor can backfire .
- Does every page of your site and every blog post have a conversion zone?
$248 
Our goal is to help you attract more readers to your website or blog, and make their visits enjoyable and productive, resulting in more sales for your business. See Course 2 - Your Content Inside and Out also.
Buy the Combination package : $499 USD -Save $98 over buying the 2 courses individually!
High Traffic + Motivated Visitors = More Business
And it works! See this screen capture:
Writing for the web DIY SEO training course
Please purchase additional licenses for additional copies. Group and corporate discounts are available. Please contact stephen @ stephenpsmith . com for more information.
